WordPress has established itself as a leader in the industry, with over 80 million websites currently running on it. When it comes to choosing a platform to build your website, we are highly likely to recommend WordPress. Some of the top companies in the world are running their websites on WordPress: TechCrunch, The New Yorker BBC America, Bloomberg Professional, The Official Star Wars Blog, Variety, Sony Music, and the Disney company to name a few.
While most people think WordPress is a website builder, it is not. It is actually a CMS (Content Management System). A CMS is a software application that can be used to manage the creation and modification of digital content. At London Grey, we develop your own WordPress theme using HTML, CSS, and PHP code. The theme is the way your website looks, feels, and responds.
WordPress has a backend that allows administrators to edit content and photos with ease. Once you learn the hang of it you can edit page information or create a company blog post in minutes.
Plugins are PHP scripts that extend the functionality of WordPress. They enhance the features of WordPress or add entirely new features to your site. Need a contact form, try contact form 7. What to improve your SEO, try Yoast SEO’s plugin. Plugins allow you to add functionality to your site without knowing how to code. People with a limited tech experience can use it “out of the box”, and more tech-savvy folks can customize it in remarkable ways.
Open source is a term used to describe computer programs with their source code available for everyone to study. The open-source software development model allows others to not only study the code but also improve it by testing, bug reporting, and submitting patches. The large community of developers keep the software secure, safe, and running smoothly.
A responsive WordPress theme seamlessly adjusts its layout based on the screen size and resolution. Responsive themes offer better readability and usability on smaller screens such as smartphones and other mobile devices.
WordPress can be a very safe and secure platform for your business. It is important to manage your website properly to keep hackers at bay. This includes making sure the core software is up to date, and checking your plugins for updates and patches.
Google and other search engines love WordPress! WordPress has several tools and features to improve your search ranking including alt text for photos, metadata management, attractive permalinks, and much more!